Object:
Design a compact, binder-compatible presentation tool to showcase 100 quilting fabric colorways. The piece needed to accommodate a standard three-hole punch while remaining highly organized, portable, and engaging for clients to handle.
Solution:
An engineered, 11-panel barrel-fold brochure that collapses cleanly into a standard three-ring binder. The exterior is wrapped in a vibrant, custom photo collage showcasing all 100 fabrics. Upon opening, the first panel features a generous, prominent "feeler" swatch for immediate tactile engagement, while the remaining 10 panels are systematically organized with 10 columns of butted swatches, perfectly displaying the full 100-colorway collection in a clean, high-density grid.
